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Evolutionary Business Model Part II: The 3 Key Pillars

Have you ever implemented idea after idea in your business without really seeing an ROI? Yep, me too. It’s no fun! But I’ll tell you what can help: The Evolutionary Business Model.

Most of us visionary entrepreneurs get caught up chasing shiny objects. It can be hard to resist all the offers being thrown at you, especially when you know something has to change in your business to truly make it hum…so we hear: “You need to be on Clubhouse! It’s amazing!” …so you move your energy away from the Facebook group you’ve been building for the last two years, to step into Clubhouse.

Then the Facebook group that you’ve been nurturing for a couple of years suffers because you’ve taken your focus and attention somewhere else.

As we implement more and more stuff, we start spreading ourselves thinner and thinner… to the point that we are pretty much see through. And exhausted from running ourselves ragged…and still no ROI. Sigh.

What you need to do instead if you want to accelerate your reach, vision and freedom is to figure out what’s working, what’s not working, and what needs tweaking in your business.

The Evolutionary Business Model gives you a clear path forward to help you do just that!

This model will help you see what building blocks you need in your business in order for it to grow, and also help you decide what you need to implement first, second and third…so that each implementation project builds on the next…and help you compound your efforts. It gives you a visual road map for how to prioritize the important things in your business.

Evolutionary Business Model

Let me walk you through it…so that you know how to apply it to your business to bring it into its natural Flow-State, Expansion…and you can enjoy it’s full Expression of Freedom.

The Evolutionary Business Model consists of three key pillars.

Evolutionary Business Model - Pillar 1 : Wealth

Wealth is about your revenue and profit margin but also about how wealthy you feel in your heart and soul…how abundant you feel in your daily life…

The other day I did an Evolutionary Business Assessment with one of my new clients. She has a community of over 80,000 women and is bringing in around $650K in her business annually. She has built her business mostly on her intuition and visionary leadership skills.

Even though she has created quite a lot of wealth and abundance in her business and life, she’s realizing that there are blind spots in her business finances that are holding her back from making financial investments to expand her vision because she’s unsure if she can afford it while managing her other financial obligations.

Lacking clarity around the numbers and money is keeping her from making strategic decisions that she needs to make if she’s ever to get out of the hustle, and truly lead the way like she dreams of…and have the kind of impact she’s envisioning for herself and her clients…

I see this a lot with brilliant visionary entrepreneurs…stuck in a financial catch 22…knowing they need to invest…but unable to commit because they’re scared the money won’t be there if they do…

Most of the time this has very little to do with their revenue stream…or even their profit margin…and everything to do with lacking clarity around their numbers…

So the very first thing we do when we step into a client’s business is to create a customized financial dashboard that gives them insight into how their business is doing in an easily accessible visual format.

This gives them the confidence to make smart and strategic decisions without worrying about the bottom falling out.

Pillar 2 : Integration

Integration is all about how the different pieces of your business integrate together to run like a well oiled machine without you constantly tending to it. You can call it flow…or systems…or procedures…

Clunky systems and lack of integration account for at least 80% of all the capacity blocks I find in businesses.

It comes from having to rush to keep up…so that when something falls through the cracks…a quick fix is slapped on top of an existing procedure…after a while, you’ll have 10 fixes on top of a less than optimal system…and it’s now taking your team 10x the amount of time to complete a task…giving them 10x the opportunity to make a mistake…and there you have it, you’ve just 10x the clunkiness…

This one thing, when it happens all over the place in your business, can quite literally stop growth, leak profits, and demotivate even the best of team members when left unchecked…

But fixing it once and for all can be a little tricky…because a lot of visionary leaders have an aversion for systems.

They worry that systems will stop their creative flow…and natural inspiration…

Is that you?

If so, don’t worry…the integration I’m speaking of will actually set you free…

This is not about your contorting yourself to fit into someone’s preconceived notion of what it should look like…but instead aligning your business operations with you and your vision in a more intentional way…

We want your integration to be as elegant as your delivery.

In my experience, working with hundreds of visionary leaders, change-makers, and rebel entrepreneurs, systems really can equal freedom… because when you have the right system in the right place, your business becomes self-sufficient…and can finally run without you!

But here’s the best part…systems are mostly for your team to follow…so you can still roam free…doing as you please…following your innate guidance…

Pillar 3 : Support

In order for you to truly soar, you will need support. Successful businesses are not built by a one person team…but many people coming together around a visionary project…creating something far greater and far grander than they ever could build alone…

Being the CEO of a company requires you to be an impactful leader that inspires others to support you…Nothing will allow you the confidence to level-up and lead-up as having a dedicated team working alongside you…

It took me years, maybe even a whole decade, before I figured out how to be a good leader… For a long time, anytime I was faced with a challenge or stressed over something, I would turn to my team for help…

That works well if you have a dedicated strategic integrator in your business…but not very well when you dump your worries on the worker bees keeping things running…

Your worker bees are amazing at getting the day-to-day done…but they rarely have the context or overview of the whole of the business to help you solve complex problems…

What I didn’t realize when I went to my team for help is that me dumping my challenges in their laps made them feel confused, then overwhelmed, and then resentful…because they felt responsible for the impact of those problems…”Why else would I bring it to them?!”

My team didn’t feel like they had any control over those bigger decisions in the business, so they felt put in an impossible position…

Like so many visionary leaders, change-makers and rebel entrepreneurs, I did this because I felt lonely and overwhelmed running my business on my own…

When I finally figured out how to tap into the unique perspectives of my team members in a way that empowered them rather than left them feeling disempowered, my business grew very quickly…

It required me to seek support for me, the CEO, elsewhere…and develop strategic partnerships with mentors that had the skill set and know-how to help me develop my leadership style…

Once you get the 3 Key Pillars of the Evolutionary Business Model dialed into your business…Expansion happens naturally…it becomes your flow-state…and then the natural expression of your business is to give you the CEO, freedom…financial freedom, creative freedom, and time freedom…

If this is what you want more of, let’s connect.

I’m currently guiding a few, select visionary leaders, change-makers, and rebel entrepreneurs who want to level-up so they can lead-up through my Evolutionary Business Assessment

This is where I invest 8 hours 1:1 with you and your business to help you do a deep dive assessment to see what’s working, what’s not working and what needs tweaking…and then put together your personalized strategic plan for creating your unique vision…

I’m currently offering this for free for those visionary leaders, change-makers, and rebel entrepreneurs that qualify… (That’s a $3,000 value)

The first step is for us to connect and see if this is something that could support you and your business on a 30 min Clarity Call.

Book yours now before the spots fill up!

Talk to you soon,

M.

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